Tabitha Fritz is founder of Green Tent, an industry organization that  supports women and works to achieve gender parity on boards and in leadership positions within the cannabis industry. It comes down to how board members are chosen, she says. “While boards are frequently made up of experts in, say, growing or in cannabis marketing, those are few and far between in such a developing industry.” According to her, the main criteria should be financial statement literacy and consensus building. “You can learn the other things,” says Fritz. “It also takes a male champion to get women on boards. That’s what it’s going to take.”

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